About Our Team
Welcome to CREDENCE INNOVATIONS, where teamwork and innovation foster a vibrant culture. Each team member plays a crucial role in crafting strategies that resonate with clients and stakeholders alike. Our inclusive environment encourages idea sharing and professional growth, ensuring that we remain at the forefront of the sales marketing industry. Meet our dynamic team below!
Team Members

Awards & Recognition
At Credence Innovations, excellence is a standard. Our leadership and team have been honored for growth, mentorship, and industry impact — from Abby Caudill’s Owner of the Year award and promotion to National Consultant, to record-breaking rookie owners and consistent leadership success. These achievements showcase our culture of performance, growth, and opportunity.

Owner of the Year (2022):
Celebrating her outstanding leadership and company growth.
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Promotion to National Consultant (2025):
A milestone that reflects years of dedication and expansion.
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3 Rookie Owners in a Single Year Showcasing her ability to train, mentor, and develop leaders who thrive on their own.


Promoting a Regional Consultant:
Further proof of Credence’s strong promote-from-within model.
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Consistency Owner:
Highlighting her long-standing track record of success and stability.
Team Nights
At Credence Innovations, we believe success is about results and the journey. Our Team Nights — from bowling to pool days — help us bond, recharge, and celebrate together. These moments build teamwork, friendships, and the energy that drives our best performance.
FAQs
Credence Innovations is a direct marketing firm that drives customer acquisition through face-to-face campaigns and promotional events.
Credence Innovations was founded in 2016.
Credence Innovations is proudly headquartered in Indianapolis, Indiana, where it serves as the central hub for all of its nationwide marketing and outreach operations
The company is led by Abby Caudill, a seasoned national consultant with over 8 years of experience in the business. She has been instrumental in expanding the company’s presence and building a high-performance team culture focused on leadership and growth.
Credence Innovations partners with a wide range of industries including telecommunications, home improvement, energy, nonprofit organizations, and consumer goods. Their tailored, people-first marketing strategies help companies in these sectors connect directly with customers and drive measurable results.

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